Parts unlimited drag specialties8/28/2023 The Wisconsin-based company was a prominent presence at AFT’s events in 2019, and will continue to express its enthusiasm for motorcycle racing via its renewed support of American Flat Track for 2020.Īs the world’s largest distributors of aftermarket accessories, fans will naturally recognize the Drag Specialties and Parts Unlimited branding from their favorite motorcycle retailers. This is a press release from American Flat Track…ĭaytona Beach, FL (March 4, 2020) – American Flat Track announced today its renewed partnership with Drag Specialties & Parts Unlimited as the Official Powersports Distributor of American Flat Track. Our hearts are with his loved ones at this time.American Flat Track renews partnership with Drag Specialties & Parts Unlimited Though Fred retired from full time activities at LeMans Corporation in the fall of 2021, his values and leadership are felt deeply throughout every facet of our business. In 2018, he was the recipient of the Sturgis Motorcycle Hall of Fame’s Lifetime Achievement Award. In 2002, he was inducted into the Sturgis Motorcycle Hall of Fame, as well as the AMA Motorcycle Hall of Fame in 2011. In 2010, Fred was inducted into the Snowmobile Hall of Fame. He also served on the Board of Directors of Motorcycle Industry Council from 1994 to 2007. The 2009 opening of the PARTS EUROPE warehouse in Trier, Germany was a personal project for Fred, complete with state-of-the-art order filling technology that resulted in unprecedented dealer order fulfillment speed never before seen in the motorcycle industry.Īlong the way, Fred has been recognized for his contributions to both the snowmobile and motorcycle sports and industries. From securing leading brands to carry (even purchasing some outright, including THOR MX and Moose Racing), building a National sales rep force, and designing the facilities for additional warehouses throughout the United States and Canada, Fred was the key piece to the growth of Parts Unlimited and Drag Specialties, which he acquired in 1988. Fred Fox of Drag Specialtiesįred was always a hands-on manager who oversaw every detail to ensure the growth of his company into the groundbreaking industry leader that it is today. The business grew rapidly in the following years, and he incorporated as LeMans Corporation, which continues to this day as the largest privately-owned motorcycle distributing company in the world. He was 86 years old.įox began his motorcycle distributing business on his own in 1967 out of his Janesville, Wisconsin home. It is with great sadness that we announce the passing of Fred Fox: our founder, pioneer of the modern era of aftermarket product distribution, motorcycle industry leader, and beloved father, husband, uncle, and grandfather. Upon his passing Parts Unlimited and Drag Specialties posted the following on its Facebook pages. Fred Fox immortalized in the AMA Hall of FameĬhris Rivas wins a Wally aboard Bryce’s Drag Specialties Buell in 2008.įox was a longtime supporter of motorcycle drag racing and has been a key sponsor of Larry “Spiderman” McBride for decades. Fred Fox, Parts Unlimited founder, 1936-2023Ī member of the AMA Hall of Fame, Fred Fox accomplished an awful lot throughout his illustrious career, including founding Parts Unlimited Distributing in 1967 to distribute motorcycle parts and accessories to dealers. Sadly, a giant in the motorsports world has left us.
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